You’ve worked hard to build your business and you’ve had great success! Although your business is thriving your website is old and tired and no longer reflects your company’s services, brand message and style. When you first started your budget was small so you hired your favorite nephew to build it for you. As much as you thought it was “good enough” to start out with it no longer serves your needs.
It’s time for a website redesign.
Below are just a few reasons it might be time to rethink your website and it’s message. If you’re not getting gushing compliments about your current website and loads of new customers, it’s probably time to redesign.
You have
new services
If your business has grown to the point where you have several new services it’s a great time to re-think your website strategy.
It’s over 3 years old
and looking dated
Experts recommend a redesign or overhaul every 2.5 – 3 years to keep things fresh and current and potential customers coming back to see what’s new.
You have new images
of staff or products
If you’ve investing in brand new professional images for your business, it’s time to spread the love over to your website too.
It doesn’t load right
and has errors.
As digital technology evolves rapidly, even the best websites begin to have problems over time as the code gets old and breaks down.
Your web designer is missing
We see it all the time. Companies pop up, offer up a cheap website deal and disappear before it’s clear it was built to break… and does.
Your website is attracting the wrong type of customers
As your company has evolved so has your customer base. Now is a good time to do a website redesign and attract the right kind of customers.
Your website is unprofessional and doesn’t communicate your top selling points
If your website doesn’t have the right message or communicate well what sets you apart from your competition, it’s time to redesign.
Your website looks amateur compared to your competitors
If you hired your graphic design challenged brother-in-law to build your website, it’s time to make it professional and hire a professional web designer.
It doesn’t match your social media and other branding
If your social media or other marketing materials don’t match your website it’s time to make all your branding, design and message cohesive.
Your customers (and you) can’t find the information you are looking for
When websites age and numerous people have updated it the user experience and navigation begin to suffer, you know it’s time for a redesign.
In today’s competitive environment, having a professional website is vital for the future of a flourishing business. It’s crucial that your website is not only visually appealing but also has the right message and is flexible enough to evolve with your business over time.
A website redesign can have the following benefits
At Brain Candy Media, we simplify the website redesign process, ensuring a smooth transition that allows you to focus on other aspects of your business.
Give us a call and let’s get started!
